Once upon a time, the young daughter of Indian immigrants watched her parents build their own American dream inspired by the Montessori method of child development. As she watched, she learned how to create something profitable and rewarding with creativity, conviction, hard work and generosity of spirit. Today, as a Creative Leader, Andaleeb Firdosy brings this same spirit to every organization and project she touches.
With over a decade of experience under belt, Andaleeb passionately pursues real human connection through design across mediums. She holds a Bachelors degree in design from RISD and a Masters in Film/Video from California Institute of the Arts. Her commercial client list includes well known brands like The History Channel, Microsoft, ABC TV Network, Nike, and most recently The Walt Disney Company. She has also worked with non-profits like; LA County Museum of Art, Pacific Asia Museum, and the Initiative for Medicines Access & Knowledge to name a few.
Andaleeb is committed to developing and upholding a strong vision for the User experience and she fosters communication and collaboration among members of her own team and across disciplines. She aims to always to present the team’s thinking and work with savvy and poise and in so doing to win the confidence and support of her audiences. She strives to maintain a forward momentum and direction for each project to ensure it is delivered successfully. Her work has netted well known Industry Awards including a Webby, an Addy, Web and an Interactive Media Award
At present, in addition to her daily adventures with her two children and husband in So Cal, she can be found leading creative at The Walt Disney Company. She is responsible for the online design and creative strategy for the Parks & Resorts’ West Coast portfolio – including Aulani, Adventures by Disney, Golden Oak, Club 33, Disney Interactive (Parks), and marketing efforts for seasonal and special events for Disneyland.
To reach Andaleeb – please drop her a line anytime at design@andaleeb.com
You can view her linked in profile or check out her client list.
You can also take a look at some of her exclusive event stationery work at www.silkensongbird.com
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Chris Saint-Amant | Manager, UI Engineering at Netflix
worked with Andaleeb at Disney
Andaleeb and I worked very closely together on a high-pressure, short-timeline project. We constantly tried new things, and continuously refined our approach and process to produce a high-quality (ultimately, award-winning) product in a very constrained environment.
Throughout this experience, Andaleeb was a true professional, and a very supportive creative partner. She quickly adapted to rapid process changes, shifting scope, and a new technology platform, all while maintaining a clear creative vision, and a strong focus on delivering a fantastic guest experience.”
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Michael Haggerty-Villa | Senior Content Strategist and User Experience Lead,
Worked with Andaleeb at Disney
Andaleeb is a sensitive, sensible, collaborative creative director who brings an impressive amount of experience and insight to all the projects she works on. She understands how creative and innovative design can help meet business goals, and she capably and efficiently leads user experience teams to meet those goals. With a great sense of innovation and visual flair — balanced with her knowledge of user needs and business requests — Andaleeb is an asset to any organization or project that needs effective art direction and assured leadership in user experience design.”
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Jen Yu | Art Director at Frog
Worked with Andaleeb at ABC Family & at At Play Studios
Andaleeb has a steady hand and an eye for the bigger picture. Sometimes it is a circus watching her at work, running at 300 miles per second. She has helped me grow into the creative goals I have set for myself and for the teams around me. Tireless, precise, always my support system at ABCFamily when I was with AtPlay, she is one of the most unforgettable mentors I have had the pleasure to work with.”
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Amy Raymond Cohn | VP of Product & Partnerships at Mulu
Worked with Andaleeb at ABC Family
Having worked with Andaleeb on multiple projects, I can say she is an incredibly versatile designer. Not only does she have a great eye for design she also has the skill set to manage large teams, understand business goals and lead complex projects with quick turnaround time. For designers to have all of those skill sets is incredibly rare. I would highly recommend Andaleeb to anyone who not only wants amazing design but also needs someone who ‘gets it’ consistently and always delivers.”
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Sarita Vasa | Executive Director of ArtWallah
Worked with Andaleeb at ArtWallah
Andaleeb’s style and mark on an organization is very distinctive, and she has been one of the the most talented and dedicated artists that has worked with ArtWallah over its ten year lifesplan. She has demonstrated great talent in web and print design, visual art curation, and exhibition design. I would highly recommend her for any creative or artistic collaboration. She is smart, intuitive, and a true pleasure to work with.”